Make the words speak for you


Content marketing is a highly reliable way to attract and retain customers. Good content reflects not only the strength and depth of the company but also its understanding of the business it is in. A good content marketing strategy can go a long way to help the company get noticed in the industry.


We are the content writing agency in Mumbai that believes in providing high-value content that not only reflects the spirit of the customer and the business but also stands out and helps them get appreciation and recognition for enabling the target audience get the right information they need at the time when they need it. We create relevant content that attracts potential end-users to your website and encourages them to connect and engage with you.


Our team of copywriters work closely with you to create the all kinds of content including videos, which will enhance your brand image and build your credibility in the industry. We combine content promotion best practices and creative content from our website content writers with your business insights to develop outstanding content. We apply appropriate distribution strategy so that the content instantly connects with the target audience and hooks them on to your websites.

Our Content Marketing Process

Our comprehensive SEO strategy ensures increase in ranking in different search engines.

Research

Understanding our customers and nature of their business is critical to developing most relevant content, type of content and the content marketing strategy. It starts with defining the business, the target audience, and the competition. This starts with knowing the vision, mission, and goals of the customer; what is the business model, what are the goals, what are the end-users looking for and how are they can help the end-users.

. We conduct in-depth analysis to understand the latest trends in the industry, end-user requirements, and the customer’s unique selling proposition. We believe it is very crucial to understand the customer to be able to serve better.

seo process

Brainstorming

We make a thorough plan with minute details of content creation, distribution, impact measurement and analysis. This starts with understanding the goal of the campaign, be it brand awareness, building thought leadership or just sharing educative and informational content, what are the key themes and how to develop these specific themes that satisfy the market requirement.

The plan also factors in for the gaps in the customer understanding and market expectations. While planning for a compelling copy, we pay heed to the keywords and tags that are searched for by the target audience and take ideas and themes to develop content.

design process

Writing

Our content writers develop high-quality content with extensive keyword research making it SEO friendly. We optimize the spread of keywords and related links and other SEO elements within the copy to strike the right balance. We also build engaging, informative, and inspiring content that encourages end users to take action.

Any copy is incomplete without the presentation. The copywriters, therefore, while creating an engaging content also play with content style and forms to get the right presentation, which is chosen on the basis of the planned content layout and strategy. Even among various forms and flavors, our content stays on course to deliver the right content to the right audience.

seo process

Publish

One of the key elements of content marketing is publishing. The time of publishing and the platform also plays a critical role in grabbing eyeballs on the content.

We promote content on host website and social media sites for better distribution because promotion is an important part of content marketing just as the content creation is.

seo process